2020 Prediction Month: Google Aims to Acquire More of Amazon’s Ecommerce Territory – Collin Colburn // Forrester

        Episode Overview: We’re only a month into 2020 and Google is already squaring up with ecommerce heavyweights like Amazon, releasing two updates with one vastly improving the Google Shopping Experience. As Google makes inroads to acquire valuable ecommerce territory, Amazon remains a stalwart competitor as the preferred performance marketing channel with consumer […]

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