How Voucher and Comparison Platforms use Publishers to Generate Huge Google Reach

If you use Google to search for a shopping voucher code or a product comparison, then you’ll often find that the top-ranked sites include publishers who have integrated white label solutions from large comparison or voucher platforms. This looks like a win-win for both parties – but criticism is growing, with doubts being cast over […]

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Original source: https://blog.searchmetrics.com/us/publishers-white-label-voucher/

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